Business development strategies that will grow in 2022

Each organization has developed a unique way of performing its processes, varying significantly from one company to another. However, there are business development strategies that have proven to be the most efficient way to achieve your goals.

While the HR Trends for 2022 are very promising, virtual spaces, cultural diversity and background check particularly stand out because they have reinvented processes and have positioned themselves as synonymous with progress among companies due to their competitive advantages.

Virtual spaces

Virtual spaces are a new work model that social distancing and the pandemic have accelerated, however, after almost two years, the advantages over face-to-face work have been observed, both for employees and for companies.

According to the 2020 Regional Survey: How has the work and family environment been transformed, Mexico stands out among LATAM countries in terms of satisfaction and acceptance of remote work, with 84% of respondents having enjoyed it.

This is due to the flexibility of schedules that allows a balance between personal and professional life, improving mental health and increasing productivity by up to 13%. Similarly, these facilities decrease turnover by increasing loyalty by up to 81%, according to research conducted by Stanford University in 2020.

Cultural diversity

Cultural diversity management is an increasingly present topic in recruitment strategies and Corporate Responsibility. This transformation has had a positive impact, as according to a study published in the book Managing Cultural Diversity in Companies :

By creating a culturally diverse workforce, we increase the creative capacity and problem-solving competence that comes from having more experience and a broader outlook.

In addition, attracting diverse talent has strengthened the corporate culture because employees feel more comfortable and confident to express themselves, increasing their satisfaction, motivation and commitment, and therefore their productivity.

Background Check

Finally, among business development strategies, a trend that has been growing in companies is the implementation of Background Check systems and digital tools for talent selection and automation.

Angela Gómez Aiza, president of SAP Mexico, mentioned during an interview with business digitalization interview that:

Companies are realizing that they need to have tools that allow them to analyze all the information they have to make decisions and to get their teams to focus on tasks that are much more valuable than gathering information, but rather to analyze it and make decisions.

These systems of background check help in the process of attracting talent through research and validation of information in institutional databases.

In this way, the identity of the collaborators can be corroborated through their academic, employment and criminal records, and all the digital information available to analyze it and determine whether or not it is a risk to the company’s interests.

The background check stands out from the traditional process because the validation is immediate, and it can investigate the information of several candidates at the same time, which speeds up the process, saving time and resources that can be used for other more specific tasks.

Optimize talent selection

In order to successfully develop these strategies and trends, it is necessary to implement Background Check systems that speed up and reinforce the selection of candidates aligned with the objectives of each position.

Finding the ideal collaborators is fundamental to promote healthy human relations, add value to the company and optimize processes to obtain better results and grow.

Contact us and improve your recruitment strategy by integrating the most agile background check tool in Mexico and LATAM to your process.